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Masterclass | Designing Customer Journeys That Matter: A Practical Introduction, with Stine Marsal and Søren Bechmann

Driving CX change across complex organisations is no mean feat. 😫

Often initiatives fail due to internal siloes, with each department having its own unique perspective of reality.

So, is there a way that we can bridge this divide and get on the same page? 🤔

Yes, there is!

On Thursday the 25th of April, join Stine Marsal, CEO of Experience Management Consult, and Søren Bechmann, CEO of Service Design Institute for their masterclass, ‘Designing Customer Journeys That Matter: A Practical Introduction’.

Blending theory, a hands-on approach, and sharing specific tools and examples, you’ll learn…

✅ How and when to use journey mapping and design

❌ What mistakes to avoid to reach your goal faster (and avoid data overwhelm)

🤝 How to effectively facilitate a workshop to unite your team, generate ideas, and start designing

Providing you with the tools to design customer journeys and drive change across complex organisations, you’ll leave the session equipped with the confidence and capability to get everyone on board!

Available exclusively to Women in CX community members, click the button below to sign up and start your 7-day free trial.

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April 18

Community Connect: The Americas | CX Design Special 👩🏻‍🤝‍👩🏿

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May 2

WiCX Minds Unbound: Not Your Usual Book Club, hosted by Elena Rozanova